We help companies, senior executives, and business managers build successful, growth-oriented Corporate and Personal Brands through five key services:



Strategic Brand Training

Brand Development Associates International (BDA) trains managers to build powerhouse Corporate and Personal Brands, necessary for success in today’s ever-changing business world.

Find out more about BDA’s Strategic Brand Training here.

Professional Speaking Services*

BDA’s founder, Brenda Bence,  is a Certified Speaking Professional and regularly speaks for corporations and organizations, corporate gatherings, conferences, and conventions on a variety of marketing-related and corporate and personal branding topics.

Find out more about Brenda’s Professional Speaking Services here.

Executive Coaching Services

Individual, customized coaching sessions are geared toward helping the executive, senior manager, and entrepreneur achieve stretching goals, support high-potential employees, transition into a new position, craft, effectively communicate a unique Leadership Personal Brand in the workplace, and more.

Find out more about BDA’s Executive Coaching Services here.

Marketing Consulting Services

BDA’s Brand Positioning, Marketing & Brand Strategy Development, and New Brand or New Market Launch services ensure the success of your company’s product or service.

Find out more about BDA's Marketing Consulting Services here.

Marketing Workshop Facilitation Services

This is a great solution for corporations that want to develop a marketing, branding, or advertising strategy and plan on utilizing their own marketing team’s input with the moderation and guidance of a BDA International Ltd. expert.

Find out more about BDA's Marketing Workshop Facilitation Services here.

Excerpt from Training client testimonial

It was an inspirational experience going through your workshop. I truly enjoyed it, and learned every single minute of it! end quote
Karl Baim, Chief Operating Officer, AIA
Read more training testimonials here

Who We Serve

Since its inception in 2002, BDA International Ltd. has had the privilege of providing marketing training, speaking, coaching, consulting, and facilitation services for clients located throughout Southeast Asia, Greater China, Western & Eastern Europe, and the United States.

Here is a sample of just a few of BDA International’s clients:
3M Corporation Dow PIMCO
Abbott Electricite de France Pizza Hut
AIA General Electric PwC
Bank of America Merrill Lynch General Motors Radisson
Barclays KFC Royal Bank of Scotland
Bayer KPMG Sealed Air
Blackberry Kraft Sheraton Hotels
Boston Consulting Group Lilly Singtel
BP Mattel Standard Chartered Bank
Bristol-Myers Squibb Mead Johnson Takeda
Citi Microsoft UBS
Credit Suisse National Starch United Airlines
Danone International Nat'l University of Singapore US Dept of Commerce
Deloitte Ogilvy US Dept of State
Deutsche Bank Perfetti Van Melle Young Presidents Org'n

Excerpt from Coaching client testimonial

Executive coaching with Brenda Bence was excellent - well worth the time and money! I ended up with better and faster results than I expected, and I am committed to sustaining the changes I made in myself as a leader.end quote
President, Fortune 500 Medical Devices Company
Read what others say about Executive Coaching with Brenda

*BDA International’s President, Brenda Bence, has been designated a Certified Speaking Professional by the National Speakers Association, a title earned by a small percentage of professional speakers for outstanding achievement in the profession. Read more about the CSP designation.